"We have not replaced judgement and intuition but have reduced uncertainty and debate, greatly enhanced our productivity, and helped us to grow the value of our brand assets."
President, Mars Inc
"The MountainView team helped us to find smarter ways to improve value perception in our stores. This is where we can deliver the most value for our customers and for the business."
Vice President, Asda Walmart
“Eye-opening at many levels... it challenges assumptions you might have on how to grow a brand. Ultimately, this will make you re-think strategies and tactics.”
Marketing Director, Coca-Cola
"We wanted to take a more scientific approach to marketing, we just didn’t know how to get the whole business to understand and embrace it. MountainView helped to bring it to life in a way that we could adopt it much faster and more effectively."
SVP Insights & Analytics, ConAgra
“The feedback from our teams on this programme is simply phenomenal.”
EVP, Unilever
“I’m really excited. The foundation that MountainView set will lead us in the right direction. We can see clearly the hard work to meet - and exceed - our already high expectations. Our thanks to your team.”
Director of Consumer & Business Insights, McDonald’s
“I knew we weren’t doing everything we could to grow but I just couldn’t put my finger on it. Until now that is. This way of thinking has been a revelation.”
Marketing Director, Kellogg’s
“MountainView is unique. They harness the learning from the social sciences to help create compelling and innovative solutions for business and brands."
CEO, Ogilvy
“The MountainView approach has helped us to make smarter, evidence-based decisions, using an understanding of psychology to improve the marketing effectiveness.”
Chief Commercial Officer, Trainline
"The engagement with MountainView has completely transformed the way we think about growing the business because it has challenged long-standing marketing paradigms that get in the way of driving profitable growth.”
VP Insights, SC Johnson
“MountainView was able to translate the most complicated scientific insights into practical tools, making an enormous contribution to our strategies for growth.”
Chief Marketing Officer, Mars
“Working with MountainView has been an absolute pleasure. The reporting is insightful, illuminating and actionable. They bring a lot of great experience, are really knowledgeable and are genuinely interested in our categories”.
Head of Insight, AB World Foods
